Project Started: June 8, 2016

The Word of Life Podcast

Weekly Stories of Life Change for Content Marketing and Encouragement
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How God uses us After Failure With Matthew Maher

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Putting a Music Career on Hold for God – With Brady James

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One Veteran’s Road from Iraq to Jesus with Rusty Brooks

During my time at Word of Life, I wanted to add some content marketing channels. Having been around the organization personally for many years before being hired to work there, I knew thousands of people had their lives transformed by God through the ministry of Word of Life.

To show how God was using the ministries of Word of Life I produced, staffed, and launched the Word of Life Podcast. It was a weekly show that at one point got up to 12,000 monthly downloads. Each week our goal was to feature stories of life change from those within Word of Life and outside to show how God was working in moving.

Task:

To use stories of life change to encourage listeners and show God’s work through the ministries of Word of Life. To use content marketing to show people what Word of Life was all about through a weekly, high-quality, podcast.


Skills Used
Podcasting
Team Leadership
Content Marketing

Type
Content Marketing

For
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Navigate Projects
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Navigate Projects